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Stop the Dream Inn's massive
expansion at West Cliff & Bay

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The Developer and the City are resisting our calls for a full Environmental Impact Report (EIR). An EIR is needed to fully disclose the issues and required mitigations for a project of this scope and size. We must hire an expert attorney to challenge the Developer and City for not filing an EIR and challenge inadequate CEQA claims they do make.

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Call our city officials and let them know your opposition to the Dream Inn Expansion!

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What our Neighbors are Saying

"..sometimes on weekends in the summer I go stay with friends in the hills because I just can't take the traffic at home. I've occasionally spent over 15 minutes just going from the corner past three houses to my driveway. It is beyond ridiculous."

Karen Andrews

"Pollution, lack of water, overcrowding, and animosity toward long time residents appears to be the problem. You may label people what you like but the fact remains that the Long Beach company wants to fashion our town after Southern California’s development style."

Beverly Pearce

"This is a very bad location for density. And as Andrew has pointed out, safety for those trying to walk, cycle, is a factor in this narrow already congested space for locals, adding for tourists in our period of the year when our city makes money to pay for the amazing services we provide to our citizens."

JoAnn Hughes

"...This level of density with unnecessary added intensity of commercial uses at this critical intersection needs to be scrutinized for many reasons. This parcel has been zoned for 66 units of housing at 3 stories, and could include a cafe and plaza - even this could have difficult impacts in today's reality. But this proposal is going WAY beyond that."

Aj Webb

Everyone on the Westside (and Santa Cruz) will be
Impacted by this Project!

Slower Emergency Response

This project could adversely affect the response times for emergency vehicles (Fire, Police, Ambulance, & Lifeguards)

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Traffic Gridlock

Could cause more traffic gridlock and travel times all along the already overburdened west side streets.

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Potential Destablization

Possible destabilization of job site and surrounding hillside due to excavation of 2 story underground parking garage.

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Minimal Affordable Housing

Huge profits for developers building luxury condos....does not help local housing shortage!

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We are opposed to the over-development planned by the Dream Inn at West Cliff  and Bay, which has been submitted to the City of Santa Cruz Planning Department.

The proposed development could:  increase traffic and emergency response times, destabilize surrounding hillsides, increase pollution, and does nothing to promote local affordable housing in an important Westside lifeline-corridor while negatively impacting local quality of life.

Increased first responder time during busy summers

Primary route: 1 mile 
Alternate route: 2 miles 

During busy weekends, summers, and holidays, the Westside is already at capacity along West Cliff Drive and Center Street. Emergency services could be forced to use the longer alternate route due to congestion.

This extra mile could add minutes delay through a densely populated area and may be a dangerous obstruction of emergency response teams access to area (Fire, Police, Ambulance and Lifeguards).

"In an emergency where every second counts...this extra delay could have serious consequences."




Join your neighbors in the fight to stop the Dream Inn expansion project!

More Traffic Gridlock!

The increase in cars, pedestrians and bicycles from the development will likely lead to increased gridlock along an already congested, vital corridor.

With 15,790 square feet of retail/commercial planned, how will this small area be able to handle the significant increase in foot and car traffic?


Source: Santa Cruz Metro Route Map

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Potential Destabilization

Geological surveys of this area indicate the ground is made of sandy soils, which can be unstable and prone to damage even from small earthquakes. Santa Cruz is surrounded by small and LARGE earthquake faults!

The planned construction of these massive residential and commercial buildings, and the extensive excavation of a 2 story underground parking garage with 359 parking spaces may cause instability in the surrounding hills and cliffs.


Source: SC County Transportation Commission geology survey

Volunteer to save Santa Cruz westside!

89 Luxury Condos,
Minimal Affordable Housing, and 15,790 square feet of commercial retail space at a critical intersection.


Only 10 units of “affordable” housing. How will this project help our housing shortage? Are these really affordable?

This only serves huge profits for developers while local residents and tourist bear the full brunt of these misguided plans.

A new Santa Cruz building is being constructed with use of tower crane